8/21 - Evolution of Media & Me

RECAP

- His father from Sonora, Mexico, Peter grew up in a household where Spanish was not spoken, a choice made to help the children assimilate.

- As a child, Peter was drawn to storytelling, and despite dropping out of college, his knack for humor was recognized when a professor found his existentialist paper hilariously entertaining.

- The professor's encouragement led him to sketch comedy, launching his career in writing and acting at The Second City in Chicago for five years.

- Peter avoids being put in a box by staying curious; He attributes his long-time manager, initially a dishwasher at Second City, in helping support his diverse interests.

- Growing up without seeing people like himself in media, Peter would envision his place in stories, and with the chance to write, he felt invigorated by representation in storytelling.

- He emphasizes the need for an evolutionary approach in media representation, acknowledging the complexities and nuances within ethnic histories and groupings.

- Deputy Director at New American Film School and a professor at ASU, Peter teaches the importance of approaching change, rather than just mastering current tools.

- Advocates for artists to embrace and learn about AI, viewing it as an essential tool to prevent being left behind amidst technological advancements.

- Through his career, Peter highlights understanding one's roots and future direction as key to achieving various opportunities in storytelling and media.

Julie Pilat - CGO, FYI

Roneal Madlani - Head of Community, FYI

Sean Kantrowitz - Director of Media & Content, FYI

Emily Choi - Growth, FYI

Frankie Sandoval - Design, FYI

Meka Lolita - Music Curation, FYI

Aminah Muhammad - Social Media, FYI

Markus Nielsen-Kolding - Product Manager, FYI

Karmen Huerta - RAiDiO Editorial, FYI

— — —
Peter Murrieta - ASU, Guest of Honor

Anis Taylor - Producer

Sebastian Milluzzo - Artist Manager | Alian

Yulia Gonzalez - Social Media Director

OFTN - Artist

Kristin Juel - Founder | Juel Concepts

Frank Stevens - Artist
Cesar / Crown - Designer

Bel Casas - Partner | True Friend Productions

Jolene Rodriguez - Friends of Julie Productions

Lisa Erspamer - LEE Entertainment

Will Jordan - Squid Games Champion

Jake Pinto - Musician

Michelle Weatherspoon - Marketing Manager

Josh Spoon - Artist

Howard Miura - Music Consultant
Madison Prince - Filmmaker

Sam Cook - Filmmaker

Will Brierre - Mixer / Engineer

Cordarius White - Artist

Bizzi Selena - Student | Peter Murrieta

Dylan Martinez - Student | Peter Murrieta

Joseph Lopez Tavares - Student | Peter Murrieta

Brenda Yantas - Student | Peter Murrieta

Elif Kivircik - Student | Peter Murrieta

Oscar Bautista - Student | Peter Murrieta

Carsten Tucker - Student | Peter Murrieta

Hunter Sherlock - Student | Peter Murrieta

Sade Frame - Artist

Goal:

3 Ways People Can Support:

• Watch Oldhead (Movie) on Prime on Aug. 22
• Follow @Oldheadpdx on IG
• Check out Oldhead (Series) on Higher Than 7 and YouTube

Goals:

• Create something undeniably beautiful
• Increase productivity and creativity as a song writer
• Get as many eyeballs as possible on this and my music
• Be a large or small part of the conversation around AI music, the ethical implications and how it can be a force for good or at least interesting art.
• Show people that AI is far more powerful as a sidekick to human creativity than as a fully generative tool in the way most people are thinking about it today.

3 Ways People Can Support:

• If you are in the music industry and would like to support me and this project - I’d love your help with rollout strategy ideas, PR, and how to make the biggest impact overall. I’m fully independent artist and my publisher doesn’t want to be involved in this at all.
• Follow me on FYI, Instagram @jakepinto, and TikTok @whoisjakepinto
• I’d love to learn more about how these music models are functioning and get involved with any tech companies that are creating these tools for artist, if you work in that world or could refer me to someone in that world, let’s talk!

Goal:

3 Ways People Can Support: